By majoring in business analytics, you’re positioning yourself at the forefront of this exciting and flourishing field — ethically leveraging data analytics to influence the business decisions of the future.
In today’s rapidly evolving digital landscape, businesses are inundated with data. This surge has created an unprecedented demand for professionals who can turn raw numbers into actionable insights through descriptive, predictive, and prescriptive analytics.
The demand for Business Analysts has skyrocketed in recent years and the U.S. Bureau of Labor Statistics predicts much faster than average growth in business analyst fields over the next decade. Careers may include: Business Intelligence Analyst, Marketing Analytics Manager, Operations Research Analyst, Market Research Analyst, Financial Analyst, Quantitative Analyst, and Data Analyst, among others.
A Program Designed for Your Success
Our program doesn’t just teach you how to analyze data; it empowers you to drive strategic decision-making.
You’ll dive into courses like AI Fundamentals for Business, Data Visualization, and Advanced Data Modeling Systems. Plus, you’ll get hands-on experience with industry-standard tools like Excel, Tableau, PowerBI, Python, and R. Our curriculum is designed to ensure that you’re not just ready for your first job — but for a lasting, rewarding career.
Tailor your education to meet your aspirations
At WLC, you can design your education to meet your passions and aspirations so you can be prepared to live your purpose. Our business analytics major is easily pairable with our other business programs to allow you the flexibility to craft a college experience that meets your career goals, while ensuring that you still graduate in four years.
Whether you decide to major only in business analytics, or pair your major with other program offerings, you’ll graduate from our School of Business with knowledge that extends far beyond textbooks, developing the skillsets most desired in today’s competitive business environment.
